Derek Prentice
independent consultant,
Derek Prentice
Derek is a product marketing and product management leader with extensive automotive experience across Ford, Lincoln, Jeep, RAM, Alfa Romeo and Maserati. A SEMA award winner, he has collaborated closely with UX and HMI teams to deliver innovative digital cabin and performance experiences. Derek specializes in strategy, innovation and cross-functional leadership, driving roadmaps that blend hardware and software to elevate customer engagement and vehicle personalization.